The use of Telegram for commercial purposes is growing all over the world. Hundreds of millions of users, thousands of channels, billions of views, comments and reactions - that's what Telegram is today. Over the past four years, the number of open channels in this social network has grown from 20,000 to 150,000, which makes promotion without cheap SMM panels almost impossible.

Many bloggers who launched Telegram channels quickly became disappointed: what worked in other social networks rarely works here. What worked in other social networks rarely works here. As a result, many of them make mistakes that prevent them from taking blog promotion to the next level. Below, we list the six most common mistakes that everyone makes in Telegram and share tips on how to avoid them.

Choosing a trendy or generic topic for your channel

Choosing a topic that is too popular or generic for your new channel can slow down the promotion process. Let's say you have an idea to create a blog about the release of a new movie. And you wonder how many other bloggers are doing the same. In the end, you are just a drop in the ocean and will end up exactly the same. To be competitive, you need to create quality, truly unique content and use social media SMM panels to stand out from other channels.

There are smarter approaches. Choose a specific niche or topic and don't be afraid that you will not have millions of subscribers - in Telegram, a loyal audience is much more important than the number of subscribers. And if you are worried that your blog is so small compared to other channels, just buy a Telegram membership from a reputable provider. However, be realistic and do not aim for hundreds of thousands of subscribers.

Send Telegram daily

Neglecting planning and content strategy is a big mistake. You should think about the topic of your posts and the frequency of their publication in advance. Many bloggers consider Telegram as a replacement for their Instagram account and publish three or four meaningless posts a day. This is a big mistake, because such a content production rate will only frustrate subscribers. People do not have time to read so many posts during the day, so if your posts do not get enough views, you will have to buy views and reactions to your Telegram posts to change the situation.

The only exception is the news feed, where you can publish as many posts as you want. Other blogs that do not fall into this category do not require frequent posts, so it is quite acceptable to publish content no more than 2-3 times a week. If you notice a sharp drop in engagement, use the services of a cheap SMM provider to restore the balance.

Try to promote your channel for free

Everyone wants to become famous without investing a penny, but the reality is that free promotion on Telegram will only bring you a few hundred subscribers to your channel, and obviously this is not the number you are looking for. If you want quick results, you will have to invest in an inexpensive SMM panel. Fortunately, you can get as many different services as you want, including subscribers, post views, reactions and comments. It is cheap and effective compared to other advertising methods, where nothing is guaranteed and costs more.

Expecting fast growth without cheap SMM panels

Each of us has a number of subscribers, likes, number of subscribers, number of comments, number of views, etc. We are used to measuring success in numbers. This is also true for Telegram, since this social network is not as popular worldwide as Instagram or YouTube, so you cannot expect it to have the same number of channel participants as, for example, Instagram.

The good news, however, is that even 20,000 Telegram subscribers are worth more in terms of quality, loyalty, and engagement than the same number of Instagram subscribers. Basically, if you have 20,000 channel members (which is quite a large number for this social network), you are already lucky. But keep in mind that only about a third of them participate in the life of your blog - 30% engagement is almost a luxury (and the more subscribers you have, the lower this figure). If you need to increase the engagement rate, use SMM panels of social networks to get more views and responses.

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Inability to create a concept for your channel

If content is the king of promotion in social networks, then the concept of your blog is its queen, and in Telegram the concept of the channel is the basis success. The content itself (material, information), tagline, tone of voice (the style in which you communicate with the audience) - all this is crucial.

Ideally, the concept can be clearly formulated in the channel description: in 255 words explain what your channel is about, who is behind it and why you can be trusted. Without such an idea, you will simply waste money on cheap SMM service providers and achieve nothing.

Creating unreadable publications

As you have already seen, buying subscribers and reactions is not enough for a channel to thrive. Real work is also important, and if you constantly make even minor mistakes, you will never be able to develop. For example, one of the rudest things a Telegram blogger can do is poor content formatting. Italics, bold, inline links, underlined text, strikethrough text, spoiler stickers - Telegram has a whole set of tools that other social networks do not have. And, of course, do not forget about emoticons.

Indeed, all these colorful designs evoke mixed emotions in the viewer. A huge number of emoticons used without a specific purpose also testifies to the blogger's intellectual level. If they match your concept, proceed to the design of the text. If not, it is better to minimize the number of emoticons and decorative elements in the article. If there are problems with engagement, you can buy views of posts in Telegram from a reputable provider.