Instagram has changed a lot in the last few years, and it’s not just about updates and a new look. The very essence of this social network has changed: since the introduction of the so-called algorithms, it has become increasingly difficult to get followers on Instagram and get the same number of likes under posts. Is there a way out of this situation?

In 2016, Instagram announced a new approach to ranking posts. The usual feed, where posts were arranged in chronological order, was replaced by a “smart” one. Now the algorithms track the behavior of each user and offer only “the most interesting moments for everyone.” In addition, advertisements and recommendations have been added to the feed. As a result, you can’t always see new posts from people you follow.

Fortunately, this battle of “human vs. artificial intelligence” has not yet been lost. You can still appear in your subscribers' feeds and even get into the Recommended. To do this, you need to understand how the algorithms work.

How engagement works: it's not about likes

About 10 years ago, everything was ridiculously simple. You publish a post, people click on the heart, and as a result, everyone is happy. Nowadays, social networks are adapting to new trends and introducing a personalized approach. It is understandable: when there is too much content, only the best can stand out.

The new business model is to hold attention.

Here, you can no longer limit yourself to likes. You can, of course, try Instagram promotion services, but it is important to use them wisely. Simply buying Instagram subscribers so that their number reaches a million will not help.

What ranking system does the social network use? It tracks:

· Niches that the subscriber is interested in.

· History of interactions with the account. People will see your new posts if they have liked and commented on your old posts in the past.

· Number of subscriptions. If your audience has too many subscriptions, your chances of appearing in the feed will be reduced.

· Location.

How to quickly promote Instagram in these conditions? Choose the right strategy. Here are 4 ways to bypass the constantly changing algorithms and get more activity!

Forget about boring content

When it comes to the quality of content, it should always be top-notch. Between a bad photo and no photo, choose the latter. With gigantic competition, the task of gaining followers on Instagram becomes very difficult, and bad content is unlikely to add any advantages to you.

Use several hooks to keep your audience interested and want to see more posts. Create posts that you want to save (selections, life hacks, etc.), share valuable information, play on emotions and switch the user's attention from Stories to posts and vice versa.

The ultimate goal of an account owner (whether a personal blog or a business) is to make the user stop scrolling and linger on their post! Can you do it?

Reorient your priorities: publish more Stories and Reels

Don't understand how to quickly promote Instagram? Then look at the global trends of this social network. As you may have noticed, the platform is actively promoting Reels - short videos up to 30 seconds long. In addition, the main focus has shifted from posts to Stories. So pump up your storytelling skills.

With fewer and fewer users scrolling through the feed (after all, it is filled with ads and recommendations), it is extremely important to focus on other ways to communicate with the audience. Stories can help you stay in touch with subscribers, and Reels are visible to all users on Instagram, even those who do not know about your account.

If you care about visible statistics (likes, comments, and follower count) and want people to see how valuable your content is, use Instagram promotion services. Prosmmtop offers a quick solution for both small and large blogs: subscribers without unfollowing, IGTV views, likes under posts, and comments (available in several languages ​​and as emojis).

Use Instagram promotion services to improve your statistics

It's time to face the truth: everyone has fewer likes. We wrote about this in our recent article Declining Instagram Reach: The Harsh Reality of 2022. While followers' attention is still focused on likes, bloggers themselves need to think about other statistics:

· views - the number of unique users who viewed your post;

· interactions - reactions to Stories, replies, comments, etc.;

· activity in your Stories — clicks on links, votes.

You can get all this by using Instagram promotion services. The quality of SMM services is constantly growing: for example, with Prosmmtop you can buy Instagram subscribers, likes and comments on your publications, and even views.

Register today to get access to the free paid services and test the service before buying. The number of orders on our site has almost exceeded the 10 million mark!

Take a break and don’t post anything for a couple of days

Sometimes the best thing you can do for your blog and yourself is to stop working 24/7 and take a break. How will this help you gain followers on Instagram?

Most articles on promotion say that creating more content will eventually lead to success. The truth is, you don’t have to stick to these rules. A day or two without Stories and posts will give you time to come up with a really cool idea, and your followers will miss you and visit your account.

Tip: Instead of turning on “crazy blogger mode”, create an Insta-to-do list for the week.

Content plan to attract a new audience

If you want to avoid emotional burnout, but at the same time quickly promote Instagram, stick to the following strategy:

1. Identify popular topics and think about how they relate to your niche.

2. Make sure the topics you choose are relevant. Summer is a great time to talk about vacations, and you can also time the post to some holiday.

3. Prepare hashtags on the topic. Yes, it is important to do this in advance.

4. Plan your publications and stories (6-7 days is the best period, and it is much easier than planning a month in advance).

5. Make sure your content is useful and interesting.

6. Add some personal content. Or vice versa, if your blog is about life, supplement it with usefulness.

Services provided by Prosmmtop for Instagram profile promotion:

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Don't forget to track the results of your work! It is important to note what subscribers respond to best and remove content they are indifferent to. Instagram promotion services will help increase activity on the least popular publications, and the rest is up to you! Make an effort to create posts and Stories that resonate, and you will be able to gain Instagram subscribers without any problems.