How to Increase Instagram Followers: 7 Secrets to Engaging Stories


Since its introduction in 2016, Instagram Stories have become an important promotional element that many bloggers have only started to actively use in the past year. These stories are a powerful tool for interacting with your audience and building your brand image. Let's take a look at how publishing engaging Stories can help you get more followers on Instagram.

You may have noticed common problems with engagement: fewer likes, weak comments, and slow follower growth. We have already discussed this topic in the article about the decline of Instagram likes, so many bloggers are now turning to Stories as an optimal tool for attracting new audiences.

Every time users open Instagram, the first thing they do is click on Stories. Therefore, every SMM specialist will confirm that Stories play a vital role in the growth of your account. Do you know how to use them effectively to increase the number of followers? Let us share useful knowledge with you.


Four rules for successful Stories

Plan ahead! Like posts, Stories require a thoughtful approach.

Let users participate! People love to react to the lives of others, discuss and share their opinions on your content.

Do not post Stories all at once. Publish them evenly throughout the day so that they are constantly at the top of the feed.

Do not overload your audience. The ideal number is 4-6 Stories per day.


With each user following 150-200 accounts, there is a lot of competition for attention, so you need to create compelling and memorable content. A drop in views can negatively impact your reach and Instagram algorithms. If you notice this, consider improving your metrics with the help of available SMM services.

Using Stories as an Effective Instagram Promotion Tool

For many users, Instagram Stories are just pretty photos that don’t fit into the main feed. However, if your goal is growth, your approach should be more strategic. Each post, temporary or permanent, should convey a specific message. Here are seven strategies to help you increase engagement with your Stories and grow your following.


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7 ideas for engaging Stories worth trying

Interactive games: Simple and engaging formats like polls or quizzes will get your followers involved and increase your audience reach.

User-generated content: Share posts from your followers that promote your account. This will create mutual benefit and attract new eyes to your profile.

Collages: Collages in Stories will grab attention and make your audience linger on your content. Experiment with frames and stickers to make your Stories more interesting.

Adding Locations and Hashtags: Use these tools to make your story discoverable in content related to a specific location or topic.

Video Captions: Make sure to add text to all your videos so that users can understand the gist of your story even without sound.

Before/After: Post before and after content to encourage users to interact. These stories grab attention and increase engagement.

A vs B Games: Simple choices can keep your audience engaged. Let them choose between popular items or phenomena, which will ensure high engagement.

Using these tips, you can effectively engage with your audience and significantly increase your Instagram following. To successfully promote your account, don’t forget about the opportunities that SMM provides. Visit our blog for more tips and services to improve your performance!